5/12 DEEP CONDITIONING: the trophy housewife robot
deep conditioning 5/12
The Professional Collection for 2015 is all about notions of adulthood from generations past and how they relate to those of today.
After a 13-year hiatus, personal circumstances arose allowing us to create as we had, on location in Manila, Philippines.
Our second art piece continues the theme and features a design that is part Coco, part Hannibal, and all Stepford.
Deep Conditioning, stems from the role of housewife, with all the delirium and desperation, tinker and toil, and the small wonders these dirty jobs bring.
High efficiency, high maintenance, high fashion, mad skills, muse.
She is not an appliance however caring, carrying, caregiver, carrie.
Nobody's trophy nor bitch. Bewitched. Bothered and bewildered.
Stay-at-home mom, full-time, part-time, making a career out of it.
Who's the Boss?
Dedicated to all the lolas.
A PVR Production Featuring:
Camera Operators:
John Olarte
Mikey Huang
Photography:
Stylist:
Melvin Mojica
Fashion:
Armor All
Birkenstock
CJ Cruz
Costume National
Dyson
Eco-me Dish Soap
Grabgreen Laundry Detergent
Hussein Chalayan
MM6
Opening Ceremony
Paradox Vested Relics
Peter Pilotto
Scotch-brite
Soundtrack:
Line Producer:
Location courtesy:
Manila, Philippines
Special Thanks:
Kat Lee